NEW DATE! Building Breakthrough Ideas at the Speed of Feed

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Blue Island
Cook (IL1679)
Tel 2019-04-24
Categoria Events
NEW DATE! Building Breakthrough Ideas at the Speed of Feed

Building Breakthrough Ideas at the Speed of Feed How great brands are getting attention across the digital and physical world Join us to hear Facebook Creative Shop Director Eric Schnabel discuss how brands are engaging their audiences through bold storytelling across different platforms (e.g Instagram, Stories on Facebook, News Feeds and Messenger). Using brand case studies, he will demonstrate how the changing media landscape has reshaped the creative process and multiplied opportunities for deeper consumer connections. He will also touch on related issues in campaign measurement and evaluation. Reception with light refreshments will follow his talk. Eric Schnabel is Director of Facebook Creative Shop, North America, located on Wacker Drive in Chicago, where he and his team of brand marketers, creative directors and strategists build ideas to help businesses connect with their customers. Before he moved to Facebook in 2011, Eric was SVP Group Account Director at Leo Burnett Worldwide, where his accounts included Samsung, Altoids, Metromix and Kellogg’s.

He started his advertising career at Fallon McElligott and Fallon NY. A native Chicagoan, his career has taken him to Minneapolis, New York, and London. He currently lives in Chicago. More about Facebook Creative Shop:  .

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