Front Workshop - Boston - Introduction to Design Sprints with Richard Banfield

CountyOtsego (NY2989)
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Otsego (NY2989)
Tel 2019-05-24
Categoria Events
Front Workshop - Boston - Introduction to Design Sprints with Richard Banfield

Title Introduction to Design Sprints Description What does the product design process look like at your company? If you’re still working through big problems by getting stakeholders in a room to brainstorm for hours, getting trapped in the ideation phase, and letting subjectivity guide decision making, we’ve got a better way. Explore the basics of design sprints in this day-long workshop led by design strategy expert and author Richard Banfield. You’ll dive into the main concepts behind organizing design sprints, understanding customer pain points and reducing bias, plus you'll get hands-on experience solving a mock problem in a small-group setting over the course of the day. No matter what industry you work in, whether you're tackling a digital or physical problem, or a customer-facing or internal issue, design sprints will help you test and validate solutions to your team's biggest questions.

(Wonder what kinds of problems design sprints can help you solve? Richard's team outlines examples from a variety of industries here.) Ideal for those new to the sprint process, attend solo or bring your whole team and introduce your company to a more efficient way to design with sprints. About Richard Banfield CEO, Fresh Tilled SoilRichard is a design thinking, strategy, and UX expert who recently authored Enterprise Design Sprints, and co-authored Product Leadership: How Top Product Managers Launch Awesome Products and Build Successful Teams and Design Leadership and Design Sprint: A Practical Guidebook for Building Great Digital Products. Under his leadership, Fresh Tilled Soil has delivered UX and product design to 700+ clients around the world, including FedEx, Keurig, Intel, Harvard University, GE, Walgreens, BBVA, Shopify, Titleist, Citrix, and Genetech.
What you'll learn The basics of design sprints: when to use them, how to organize them, how to convince decision makers and influencers to participate, how to reduce assumptions, and how to prioritize challenges. Techniques for understanding customers’ pain points, narrowing down, prototyping, and testing potential solutions; and reducing biases and subjectivity in decisions. The value of time-boxed exercises and how they can be used outside of the design sprint format. How small groups working with tried and proven techniques can find answers more efficiently than traditional brainstorming and solution-first approaches. Who should attend This workshop is ideal for those new to design sprints. That can include product leaders, design and dev team leads, or anyone working to solve big-picture problems and create better digital products.
Bring your whole team and introduce design sprints to your company. Agenda 9:00 am - Intro to Design Sprints9:45 am - Phase 1: Understand10:45 am - AM break11:00 am - Phase 2: Diverge12:15 pm  - Lunch 1:15 pm - Phase 3: Converge2:45 pm - PM break3:00 pm - Phase 4 & 5: Prototype / Build and Test5:00 pm - Q+A5:15 pm - End of session FAQ Should you come as an individual or as a team?Individuals and company groups are encouraged to attend. Individuals will work on a team with people from different companies. This workshop will be valuable for both individuals and groups.  Are there team discountsYes. Companies sending more than 4 people qualify for team discounts. Email for details. Are tickets transferable?Once approved, yes.
To request a ticket transfer, please email All requests must be made 72 hours prior to the event. Should I bring anything?You don't need a computer, supplies, or anything special for this session. We'll provide food and beverages all day. Just show up well rested.

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